Yes, the book strictly follows the prescribed MBA 401-18 syllabus, covering all key topics like strategic management, environmental analysis, and strategy implementation.
Absolutely! It features case studies and solved question papers (2015–2019) to bridge theory and real-world applications
It includes solved previous years’ papers (2015–2019) and structured explanations, ensuring students understand exam patterns and key concepts.
While it includes solved papers, students can test their understanding through case studies and strategic frameworks like BCG Matrix & GE Nine-Cell.
The primary objective of the book is to familiarize MBA Semester IV students with the strategic management process, integrating various functional areas of management to understand how organizational strategies are formulated and implemented
The book is divided into four well-organized units: Understanding Strategy, Industry and Competitive Analysis, Corporate Level Strategies, and Strategic Implementation and Evaluation. Each unit focuses on key aspects of strategic management.
The book bridges theoretical knowledge with practical applications through real-world case studies and frameworks that students can apply in their future roles as managers or strategists.
Students will gain an understanding of strategic management concepts, learn to conduct environmental analysis, develop business and corporate strategies, and comprehend evaluation and control mechanisms within organizations.
The book might include discussion points, reflective questions, and activity prompts to encourage deeper engagement with the material and facilitate collaborative learning approaches.
Yes, the book discusses international entry options and the implications of globalization on strategic choice, equipping students with a broader view of how corporate strategies function in diverse markets.