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International Marketing BBA 3rd Semester PU Chandigarh

by Madhurima
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  • Q1
    Is this book strictly aligned with the Panjab University Chandigarh BBA 3rd Semester syllabus?
    A1

    Yes, the book's table of contents and units are meticulously structured to cover every topic mentioned in the official Panjab University syllabus for International Marketing.

  • Q2
    Are both Unit I and Unit II from the syllabus covered in a single volume?
    A2

    Absolutely. This single textbook comprehensively covers all topics from both Unit I and Unit II as prescribed by Panjab University Chandigarh.

  • Q3
    I am a distance education student at PU Chandigarh. Is this book suitable for me?
    A3

    Yes, this book is designed for all BBA students under Panjab University Chandigarh, including those in regular and distance education programs, as it follows the common syllabus.

  • Q4
    Beyond theory, does the book provide practical knowledge for starting an export business?
    A4

    Yes, Unit II offers significant practical insights into export procedures, documentation, costing, and EXIM policy, which are highly relevant for understanding the operational aspects of an export business.

  • Q5
    Is the content updated with the latest Foreign Trade (EXIM) Policy of India?
    A5

    The book covers the EXIM policy as per the syllabus requirements. For the most recent annual updates, students are advised to check the latest government notifications, as policies can evolve.

  • Q6
    Can this book be used for competitive exams like UGC NET in Commerce?
    A6

    While it provides a solid foundation in international marketing, it is specifically tailored for the BBA syllabus. Candidates preparing for higher-level competitive exams may need more advanced or specialized reference materials.

  • Q7
    Is the language of the book easy to understand for students new to marketing?
    A7

    Yes, the book is written by academic experts with the intent to make complex international marketing concepts clear and accessible for undergraduate students.

  • Q8
    Does the book cover case studies of Indian companies in international markets?
    A8

    The provided table of contents does not list specific case studies as separate chapters. The focus is on conceptual frameworks, policies, and procedures, though examples may be integrated within the text.

  • Q9
    Is knowledge of this book sufficient to score well in both internal and external exams?
    A9

    Yes, this book is designed as the primary textbook to cover the entire syllabus. Thorough study of this text, along with practicing the provided question papers, should be sufficient for excellent performance in both internal and external assessments.

  • Q10
    Who are the authors, and are they recognized in the field of marketing?
    A10

    The authors are Manoj Arora and Shikha Mittal, who are established academic authors, and this book is prescribed by Panjab University Chandigarh, which is a testament to its recognition and relevance.

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Have Doubts Regarding This Product ? Ask Your Question

  • Q1
    Is this book strictly aligned with the Panjab University Chandigarh BBA 3rd Semester syllabus?
    A1

    Yes, the book's table of contents and units are meticulously structured to cover every topic mentioned in the official Panjab University syllabus for International Marketing.

  • Q2
    Are both Unit I and Unit II from the syllabus covered in a single volume?
    A2

    Absolutely. This single textbook comprehensively covers all topics from both Unit I and Unit II as prescribed by Panjab University Chandigarh.

  • Q3
    I am a distance education student at PU Chandigarh. Is this book suitable for me?
    A3

    Yes, this book is designed for all BBA students under Panjab University Chandigarh, including those in regular and distance education programs, as it follows the common syllabus.

  • Q4
    Beyond theory, does the book provide practical knowledge for starting an export business?
    A4

    Yes, Unit II offers significant practical insights into export procedures, documentation, costing, and EXIM policy, which are highly relevant for understanding the operational aspects of an export business.

  • Q5
    Is the content updated with the latest Foreign Trade (EXIM) Policy of India?
    A5

    The book covers the EXIM policy as per the syllabus requirements. For the most recent annual updates, students are advised to check the latest government notifications, as policies can evolve.

  • Q6
    Can this book be used for competitive exams like UGC NET in Commerce?
    A6

    While it provides a solid foundation in international marketing, it is specifically tailored for the BBA syllabus. Candidates preparing for higher-level competitive exams may need more advanced or specialized reference materials.

  • Q7
    Is the language of the book easy to understand for students new to marketing?
    A7

    Yes, the book is written by academic experts with the intent to make complex international marketing concepts clear and accessible for undergraduate students.

  • Q8
    Does the book cover case studies of Indian companies in international markets?
    A8

    The provided table of contents does not list specific case studies as separate chapters. The focus is on conceptual frameworks, policies, and procedures, though examples may be integrated within the text.

  • Q9
    Is knowledge of this book sufficient to score well in both internal and external exams?
    A9

    Yes, this book is designed as the primary textbook to cover the entire syllabus. Thorough study of this text, along with practicing the provided question papers, should be sufficient for excellent performance in both internal and external assessments.

  • Q10
    Who are the authors, and are they recognized in the field of marketing?
    A10

    The authors are Manoj Arora and Shikha Mittal, who are established academic authors, and this book is prescribed by Panjab University Chandigarh, which is a testament to its recognition and relevance.

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