Yes, it is an excellent resource for UG and PG students in journalism and mass communication.
While it primarily focuses on traditional media, it provides foundational knowledge applicable to digital media.
Yes, it covers essential topics relevant to media-related competitive exams.
Yes, Section 6 contains a detailed glossary.
It provides historical and foundational knowledge; for the latest trends, supplementary readings may be needed.
The book touches on media management but does not deeply cover media laws.
Yes, especially those looking for historical context and media management insights.
Yes, it is written in an academic yet accessible style.
Yes, Section 3 discusses electronic media, including TV and radio.
It contains statistical tables but minimal illustrations.