The book is meticulously designed to meet the outcome-based education standards of NEP 2020, ensuring comprehensive coverage of contemporary banking topics relevant to the new syllabus.
Primarily first-semester B.Com students at Punjab University, but also suitable for students from other universities following NEP 2020 curricula and anyone seeking a foundational understanding of Indian banking.
Yes, it includes an extensive overview of Information Technology in banking, with special emphasis on Artificial Intelligence and digital transformation.
Absolutely. The Practical Work section provides hands-on exercises like account opening, filling slips, and start-up funding proformas to develop industry-ready skills.
Yes, a dedicated chapter explores how banks finance startups, along with associated challenges and opportunities.
Yes, the chapters are structured to facilitate exam preparation, with clear explanations and relevant examples aligned with university assessments.
Yes, it covers recent sectoral changes, innovations, and the impact of globalization to keep students updated on current trends.
Yes, the book discusses CRM strategies, customer data management, e-CRM, and their importance in building customer loyalty.
Yes, practical examples and case studies are integrated to illustrate theoretical concepts effectively.
Yes, it is written in clear, concise, and engaging language to facilitate easy comprehension for beginners.
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The book is meticulously designed to meet the outcome-based education standards of NEP 2020, ensuring comprehensive coverage of contemporary banking topics relevant to the new syllabus.
Primarily first-semester B.Com students at Punjab University, but also suitable for students from other universities following NEP 2020 curricula and anyone seeking a foundational understanding of Indian banking.
Yes, it includes an extensive overview of Information Technology in banking, with special emphasis on Artificial Intelligence and digital transformation.
Absolutely. The Practical Work section provides hands-on exercises like account opening, filling slips, and start-up funding proformas to develop industry-ready skills.
Yes, a dedicated chapter explores how banks finance startups, along with associated challenges and opportunities.
Yes, the chapters are structured to facilitate exam preparation, with clear explanations and relevant examples aligned with university assessments.
Yes, it covers recent sectoral changes, innovations, and the impact of globalization to keep students updated on current trends.
Yes, the book discusses CRM strategies, customer data management, e-CRM, and their importance in building customer loyalty.
Yes, practical examples and case studies are integrated to illustrate theoretical concepts effectively.
Yes, it is written in clear, concise, and engaging language to facilitate easy comprehension for beginners.