Name: Vikas Managerial Economics Tenth Edition
Brand: Amit Book Depot
Price: 825 INR
Availability: InStock

Managerial Economics by D. N. Dwivedi is a comprehensive textbook designed for MBA students, business management professionals, and economics scholars. Published by Vikas Publishing House Pvt. Ltd., this book provides an in-depth understanding of economic theories, business decision-making, and analytical tools essential for managerial applications.

The book is structured into eight parts, covering fundamental and advanced concepts in managerial economics, including demand analysis, production theory, cost structures, market dynamics, pricing strategies, capital budgeting, macroeconomic policies, and globalization. Each chapter systematically explains theoretical frameworks with real-world business applications, ensuring readers gain both conceptual clarity and practical insights.

Key Features of the Book

1. Comprehensive Coverage: The book explores microeconomic and macroeconomic principles relevant to business decisions, making it ideal for management courses and corporate training programs.

2. Practical Approach: Concepts like demand forecasting, cost analysis, pricing strategies, and investment decisions are explained with case studies and numerical examples.

3. Mathematical and Analytical Tools: Includes optimization techniques, linear programming, and game theory for strategic decision-making.

4. Updated Content: Discusses contemporary topics like corporate social responsibility (CSR), globalization, and monetary-fiscal policies in the Indian context.

5. Exam-Oriented Structure: Chapters include key takeaways, review questions, and problem sets to aid exam preparation and self-assessment.

Why Choose This Book?

1. Authoritative Content: Written by D. N. Dwivedi, a renowned economist, ensuring academic rigor and industry relevance.

2. Student-Friendly: Clear explanations, diagrams, and case studies enhance learning.

3. Career-Oriented: Equips readers with decision-making skills for business strategy, financial planning, and policy analysis.

4. Suitable for Competitive Exams: Useful for UPSC, UGC NET, and MBA entrance exams due to its structured approach.

Managerial Economics is an indispensable resource for students, educators, and corporate professionals seeking to master economic principles in business management. Its balanced blend of theory and application makes it a must-have for management studies.

Have Doubts Regarding This Product ? Ask Your Question

Q1

Is this book suitable for MBA students specializing in finance or marketing?

A1

Yes, it covers essential economic concepts applicable to finance, marketing, and operations management.
Q2

Does the book include case studies for practical understanding?

A2

Yes, it provides real-world examples and case studies for better application of theories.
Q3

Does it cover the latest trends like CSR and globalization?

A3

Yes, Part 7 (Chapter 32) discusses CSR, and Part 8 covers globalization’s impact on business.
Q4

Is this book useful for UGC NET Economics preparation?

A4

Absolutely, it covers macroeconomic theories, market structures, and fiscal policies relevant to UGC NET.
Q5

Does it discuss pricing strategies in monopolistic markets?

A5

Yes, Chapter 16 focuses on price determination under monopolistic competition.
Q6

Does the book include game theory applications in business?

A6

Yes, Chapter 18 explains game theory in oligopoly markets.
Q7

Does it provide demand forecasting techniques?

A7

Yes, Chapter 9 details demand estimation and forecasting methods.
Q8

Is the book aligned with university MBA syllabi?

A8

Yes, it follows a structured syllabus matching most MBA and BBA programs.
Q9

Are macroeconomic concepts like inflation and business cycles included?

A9

Yes, Part 6 (Chapters 27-28) covers inflation, growth theories, and business cycles.
Q10

Does it explain linear programming in production management?

A10

Yes, Chapter 12 focuses on linear programming applications in production.

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PART 1. INTRODUCTION

1. Nature and Scope of Managerial Economics

2. Objectives of Business Firms

3. Some Fundamental Concepts and Business Decision Rules

4. Some Mathematical Tools of Economic Analysis

5. Optimization Technique

PART 2. THEORY OF CONSUMER DEMAND AND DEMAND FORECASTING

6. Analysis of Consumer Demand

7. Analysis of Market Demand

8. Elasticity of Demand and Its Application

9. Demand Estimation and Forecasting

PART 3. THEORY OF PRODUCTION AND COST ANALYSIS

10. Theory of Production

11. Theory of Cost and Break-Even Analysis

12. Linear Programming

PART 4. MARKET STRUCTURE, PRICING THEORY, AND PRACTICES

13. Market Structure and Market Mechanism

14. Price and Output Determination under Perfect Competition

15. Price and Output Determination

16. Price and Output Determination under Monopolistic Competition

17. Price and Output Determination under Oligopoly

18. Game Theory and Strategic Behavior of Oligopoly Firms

19. Managerial Theories of Firm

20. Pricing Strategies and Practices of Firms

PART 5. CAPITAL BUDGETING AND INVESTMENT DECISIONS

21. Capital Budgeting and Investment Decisions under Certainty

22. Investment Decisions Under Risk and Uncertainty

PART 6. MACROECONOMIC ASPECTS OF MANAGERIAL ECONOMICS

23. Macroeconomics : Definition, Scope, and Application

24. National Income : Concepts and Measurements

25. Theory of National Income Determination

26. Analysis of the Monetary Sector

27. Theories of Economic Growth and Business Cycles

28. Theories of Inflation and Control Measures

PART 7. GOVERNMENT ROLE IN THE ECONOMY AND ECONOMIC POLICIES

29. Government Role in the Market Economy

30. Monetary Policy

31. Fiscal Policy of India

32. Corporate Social Responsibility

PART 8. SOME INTERNATIONAL ASPECTS : GLOBALIZATION AND BALANCE OF PAYMENTS

33. Impact of Globalization on Business Environment

34. The Balance of Payments : Assessment and Adjustment

Index